The Board of Directors for UFirst Federal Credit Union began blogging this month with The Boardcast.

They’re using the site to communicate with members about new building sites (see their Flickr page), board meeting topics and more. One post even lists the names of the Directors and how to get in touch with them through email and comments on the blog.

Most recently they posted concerning a security issue they faced with their credit and debit cards.

You may have been notified that your UFirst credit or debit card might have been compromised. As a precaution the cards that are listed as being “at risk” have been canceled and new cards are being issued. Visa has been communicating with CEO Bourgeois on a regular basis and has been keeping her informed on the status of this security breach on the part of TJX Corp. and its subsidiaries.

This post tells me exactly what I need to hear. “Here’s what happened, this is what we’re doing about it and here’s how you can help protect yourself and your credit.”

Where else do credit union members have access to their directors daily? Where else can the credit union member ask questions of their directors as soon as they arise? I could be wrong, but I’m pretty sure they’re the first financial institution whose board is using social media this way.

Bravo to the directors at UFirst for seeing an opportunity to communicate with members and going for it. Keep this one in your feed reader as I have a feeling it’s only going to get better.